Professional Record
Work
My work sits across marketing, AI and business — from hands-on digital marketing and creative production to project coordination, data and early-stage technology building.
Experience & Roles
Professional roles and operational responsibilities in organization environments.
Define Perspective
Role: Digital Marketer & Data Analyst
2024 — Present
At Define Perspective, I work across digital marketing and data analysis, while leading the social media marketing for the company's main digital presence and its AI production-focused social media.
My work sits at the intersection of marketing, content, data and AI-assisted creative production.
Planet Jewel
Role: Digital Promoter
May 2024 — June 2025
My role at Planet Jewel developed into hands-on digital marketing and content operations for a jewellery retail brand.
I worked across:
- Social media management
- Content strategy and planning
- Product and jewellery photography
- Video shooting and editing
- Campaign development
- Influencer coordination
- Creative production
- Instagram and WhatsApp enquiries
- Customer interaction and sales support
- Team and production coordination
The experience gave me exposure to marketing beyond content creation — connecting products, customers, creative work, sales and day-to-day business operations.
Plasmid
Role: Digital Marketing Intern
July 2024 — September 2024
My first formal professional exposure in digital marketing.
During the internship, I worked on digital-marketing-related industrial projects and research assignments, including an analysis of McDonald's digital marketing strategy in India.
I also received an internship certificate, industrial training certificate and a Letter of Recommendation from Plasmid.
Selected Work
Key case studies, projects, and structured execution records.
Planet Jewel
Restarting and developing a jewellery brand's digital presence through hands-on social media, content, photography, video and campaign work.
Live by ONC
A community and cultural initiative exploring events, artist collaborations, experiences and meaningful connections.
DP AI Labs
An early-stage technology initiative where I lead the IT team and coordinate ongoing website and SaaS projects with a growing intern team.
TOHVA
Coordinating AI-powered product photography and content production for Planet Jewel's premium natural stone jewellery sub-brand.
Pooja Vysh Makeovers
Marketing consultation, content strategy, workflow development and AI-assisted creative production for a bridal makeup brand.
Capabilities
Domain areas shaping my practical execution and strategic focus.
Marketing & Growth
Digital marketing, content, brand building, growth strategy and digital presence.
AI & Business Integration
AI-assisted workflows, automation, business processes and practical AI applications.
Technology & Digital Building
Websites, digital systems, infrastructure and exploration of software and digital products.
Business Strategy
Business models, opportunity identification, systems thinking and building new ventures.
These are the areas where I work and explore. They represent the intersection I'm building toward rather than a claim to mastery in every discipline.
How I Can Help
Potential focus areas for collaboration, projects, and advisory conversations.
Build a Digital Presence
Help shape a brand's digital presence through content, social media, positioning and practical digital marketing.
Connect Marketing & AI
Explore practical ways AI and automation can improve content workflows, business processes and marketing operations.
Build Digital Projects
Work on websites, digital systems and early-stage digital product ideas.
Think Through a Business
Explore opportunities, business models, systems and practical ways to turn an idea into something that can be tested.
Collaborate
Work together on interesting projects, businesses, communities or technology-driven ideas.
Building something?
I'm interested in working on ideas where marketing, technology, AI and business come together.